MANILA, Philippines — The Asia Pacific Tambuli Awards has announced its executive jury presidents for the 2025 competitions across various categories, setting the stage for recognizing brands and marketers who successfully combine business excellence with positive social impact. This prestigious event draws attention not only to successful marketing strategies but also to influential leaders who shape the industry landscape through innovation and dedicated corporate responsibility.
Maimai Madrid-Punzalan, CEO of SariMart at Growsari, will chair the Champions for Humanity Executive Jury. With over two decades of experience in leading diverse teams across Asia, Madrid-Punzalan is ideally positioned to oversee this category, which honors brands that focus on the holistic growth of individuals. Proceeds from this segment support The Misfits Camp, an innovative program preparing neurodivergent individuals for professional environments in the creative industry.
Kristine Go, the Senior Vice President of Smart Communications, Inc., takes the helm of the Builders of Society Executive Jury after being named the Asia Pacific Tambuli CMO of the Year in 2022. With a 20-year track record in global strategy and digital innovation, Go will lead the evaluation of brands that contribute to societal well-being.
The Masters of Everyday Purpose category will be headed by Aldrich Gopal, Vice President at Procter & Gamble Philippines. Gopal, noted for revitalizing several ASEAN market segments during his 14-year tenure, will focus on brands that enhance daily living through core functional purposes.
Angel Qi, with over two decades at Colgate-Palmolive, will direct the Leaders for Corporate Purpose Executive Jury. Under her leadership, this category will spotlight corporate initiatives that foster sustainable transformations within workplaces and communities.
The Young Marketing Leader of the Year Award will be presided over by Pauline Fermin, President and CEO of Acumen Strategy Consultants. With extensive experience advising top corporations, Fermin will recognize younger marketing talents who have demonstrated remarkable leadership in innovative and impactful marketing strategies.
The Tambuli Awards, now open for entries, encourages submissions by March 18, 2025, as part of its early bird registration. Participants and interested parties can find more information and submit their entries through the official Tambuli Awards website.
In reflecting the diverse spectrum of leadership styles and corporate strategies, the 2025 Tambuli Awards not only spotlight individual achievements but also illuminate the broader trends shaping the Asia Pacific marketing landscape. By focusing on categories that merge profitability with purpose, the awards underscore the growing importance of sustainable business practices and social responsibility in contemporary corporate governance.
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