SAN FRANCISCO — A federal judge has reduced a substantial jury award against Natera, a cancer screening company, but declined to grant the firm’s request for a new trial. U.S. District Judge Edward Chen decreased the jury’s original award of $292.5 million for false advertising by $5.5 million on Monday.
Following the court’s decision, Natera announced plans to appeal. The case stems from a ruling made by a jury in San Francisco last year, which found in favor of Guardant Health, determining that Natera should compensate its competitor with $75 million in future damages and $175 million in punitive damages.
Additionally, the jury issued an advisory verdict recommending an award of $42 million in past damages, reflecting the significant impact of Natera’s actions on Guardant’s business. This ruling highlighted issues concerning the marketing practices of cancer screening tests, an area drawing increasing scrutiny as the industry expands.
The legal onus now falls on Natera, which has faced challenges in the highly competitive landscape of cancer detection and monitoring. The company’s attempt to seek a new trial was turned down, leaving them with limited avenues for recourse unless the appeal brings a different outcome.
This case not only illustrates the fierce rivalry in the field of cancer diagnostics but also raises broader questions regarding industry regulations and marketing transparency. Companies in the healthcare sector are often under close watch, especially as they strive to balance innovation with ethical practices.
As developments continue, the outcome of Natera’s appeal may set important precedents for similar disputes in the future. Observers of the oncology diagnostics market will be keenly watching how this legal battle unfolds in the coming months.
The content reflects events and facts surrounding the legal dispute between Natera and Guardant Health.
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