Barcelona, Spain — The Art Directors Club of Europe has unveiled the jury lineup for the 34th European Creativity Awards, a premier event celebrating outstanding creative achievements across the continent. This year, the jury comprises over 50 industry leaders from 23 European nations, reflecting a diverse array of talent and perspectives. Notably, Hungary will join the organization as a member in 2025.
The jurors are set to assess exemplary creative work through an extensive process that begins with online evaluations, ultimately culminating in in-person deliberations on November 18-19 in Barcelona. Leading this esteemed panel is Alex Schill, the global chief creative officer at Serviceplan Group and the president of the ADCE, who will serve as the overall jury president.
Schill will be supported by six category-specific jury presidents, each bringing their expertise to the judging process. The presidents include Max Brady from Ireland, overseeing Film & Audio; Manuel Wenzel from Switzerland for Print & Outdoor; Juraj Kováč from Slovakia, handling Interactive & Mobile; Steph Wurm from Spain for Design; and Kosta Schneider from Ukraine, who will lead discussions in Brand Experience. A president for the Integrated & Innovation category will be announced in due course.
The awards will confer Gold, Silver, and Bronze distinctions across categories, alongside the sought-after Grand Prix. Additionally, special awards will be given, including the European Star—Johannes Newrkla, Genius Loci, Green Star, and Equal Star, recognizing exceptional contributions to the creative field.
Entries for the awards are open until September 26, 2025. Projects eligible for submission must have previously secured recognition at a national competition within Europe.
In a groundbreaking change, the final round of jury deliberations—where the Grand Prix and special awards will be determined—will be accessible to the public, providing a unique opportunity for attendees to observe how Europe’s leading creatives defend their choices and engage in deliberative discussions.
The event will introduce a new format through the ADCE Creative Week, scheduled from November 19-21 at Barcelona’s DHub. This year’s festival aims to elevate the creative conversation, broadening its scope beyond European borders. The collaboration with The One Club for Creativity will extend participation, allowing winners to be featured in the organization’s Global Creative Rankings. This initiative promises to enhance the visibility and prestige of ADCE winners while benefiting their respective agencies on a global scale.
For creatives in Europe, the ADCE Awards represent a final chance to enhance their standings in industry rankings. Whether they are aiming to maintain a position within the top tiers or striving to ascend the ranks, the impact of these awards could be decisive.
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