Santa Cruz de Tenerife, Spain – ETL Global, a major player in the global consultancy market, has announced the integration of Pracan into its network through an existing member firm, Cabrera Rodríguez ETL Global. This strategic move, completed in 2021, marks a significant step in ETL Global’s expansion within the Canary Islands.
Armando Pérez Florido, managing partner at Pracan ETL Global, described the integration as a transformative development that broadens both the firm’s operational capabilities and its perspective. He emphasized that this advancement would enrich client services, streamline processes, and maintain the personalized attention that Pracan is known for. “Joining the ETL Global group, alongside Cabrera Rodríguez, has been a remarkable step forward filled with professionalism, closeness, and trust,” Pérez Florido remarked.
Founded in 2001, Pracan is based in Santa Cruz de Tenerife and specializes in tax and accounting advisory, primarily catering to SMEs and individual clients. With a dedicated workforce of eight specialists, the firm is deeply entrenched in the unique fiscal landscape of the Canary Islands.
The union of Cabrera Rodríguez and Pracan has significantly bolstered ETL Global’s presence in the region, bringing the total number of professionals within the group in the Canary Islands to 50. ETL Global also has offices in other key locations including Las Palmas de Gran Canaria, Puerto de la Cruz, and Costa Adeje.
Octavio Cabrera Toste, CEO and founding partner of Cabrera Rodriguez ETL Global, views this alliance as a crucial strategic move. “By integrating Pracan, we not only enhance our team with additional talent but also deepen our expertise in taxation which is crucial for offering top-tier client advice, particularly in the specialized tax environment of the Canary Islands,” he explained.
This expansion is reflective of ETL Global’s strategic approach to grow its network through collaborations with strategically positioned regional players, thereby leveraging local expertise to strengthen its overall service offering. This approach not only enhances the capabilities of the network but also fortifies regional offices with the resources and knowledge of a global entity.
The integration signifies more than just a business expansion; it is a fusion of expertise and cultures that promises richer, more integrated solutions for clients across the Canary Islands. It underscores ETL Global’s commitment to adapting and enriching its services to meet various local market demands while maintaining high standards of client service and satisfaction.
The enhancements to client service and regional expertise following the integration of Pracan under ETL Global signify a robust future for the company in the Canary Islands. As these entities come together, the focus remains on providing nuanced and effective solutions tailored to the distinct needs of their clients.
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