Columbus, Ohio – Four states in the United States experienced a decrease in distracted driving incidents after implementing hands-free laws, according to a new report released by the Governors Highway Safety Association (GHSA) and Cambridge Mobile Telematics. The report highlights the growing concern over smartphone-induced distracted driving and emphasizes the need for comprehensive strategies to mitigate crash risk.
Distracted driving is a pervasive issue that poses significant dangers on the roads. In 2021 alone, distracted driving led to 12,405 fatalities and an estimated societal cost of $158 billion. Recognizing the urgency of the matter, the GHSA and Cambridge Mobile Telematics collaborated to analyze cell phone data from Alabama, Michigan, Missouri, and Ohio following the implementation of hands-free laws.
Pam Shadel Fischer, senior director of external engagement at GHSA, emphasized the danger of distracted driving and the need for comprehensive solutions. She stated, “Too many lives have been lost or harmed due to drivers failing to prioritize the task at hand. Fortunately, we have identified effective strategies – such as robust laws, equitable enforcement, data collection, public engagement, and vehicle technology – that, when implemented together, can eliminate distractions and make our roads safer for all.”
The report, titled “A Road Map for Safer Roads,” proposes strong and clear laws as a key element of a multifaceted approach to road safety. The efficacy of such laws is evidenced in the decreased incidents of distracted driving reported in Ohio, Alabama, Michigan, and Missouri after their implementation. The report highlights the importance of public education campaigns, enforcement, and safe driving technology as additional strategies to enhance road safety.
Ohio serves as a notable example of the impact of hands-free laws on reducing distracted driving. Since the state enacted a hands-free law in April 2023, researchers estimated that it prevented approximately 3,060 crashes, 1,700 injuries, and 14 fatalities. Furthermore, the law resulted in economic damages reduction of over $121 million for more than 8 million drivers.
The report also sheds light on drivers’ app usage and its relation to distracted driving. Instagram emerges as the most concerning app, with a staggering 24% of drivers using it while behind the wheel. The camera app and WhatsApp Messenger also diverted an average of 20% of drivers’ attention away from the road. Additionally, shockingly, 19% of drivers admitted to using the YouTube app for entertainment while driving in the past month.
Age group analysis revealed that drivers aged 30-44 exhibit a higher propensity for distracted driving. This finding underscores the need for targeted education and enforcement measures to address this particular demographic.
The GHSA and Cambridge Mobile Telematics’ report establishes the importance of comprehensive and data-driven approaches to combat distracted driving. By implementing strong laws, promoting public awareness, and utilizing innovative technologies, communities can work together to create safer roads for all motorists. To access the full report, click here.