Spotlight on Innovation: WOW Awards Asia 2025 Promises Exciting Celebrations of Experiential Excellence

Mumbai, India – Set to ignite the prestigious atmosphere of Mumbai’s JIO World Convention Centre, the WOW Awards Asia is gearing up for its 16th edition on June 20-21, 2025. This event stands as a significant recognition platform in the realm of Experiential Marketing, MICE (Meetings, Incentives, Conventions, and Exhibitions), Live Entertainment, and the Wedding industry.

The upcoming awards have broadened their scope with entries now open for 106 different categories. These categories are strategically segmented into five main groups: Experiential Marketing Awards, Experiential Celebrations Awards, Experiential Tech Awards, Hotel & Venue Awards, and Live Quotient Awards, covering a wide array of expertise and achievements in the industry.

A noteworthy highlight of this event is the meticulous judging process that includes two phases. This system is aimed at ensuring a comprehensive evaluation of entries, which will be overseen by a notable jury panel made up of esteemed professionals from diverse industry backgrounds. Their vast experience guarantees a fair and transparent selection process, designed to honor truly deserving winners. The integrity of this process is further upheld through validation by EY, a hallmark of trust and excellence.

Among the central highlights at the awards ceremony is the Experiential Management Awards category, also known as Group C. This segment specifically celebrates technical proficiency and creative innovation in event production – from superior lighting designs to pyrotechnics and stage management. Notably, this category focuses on the contributions of service providers, excluding agencies, thereby spotlighting the behind-the-scenes champions of event execution.

The excellence and innovative spirit of the Experiential Management Awards are upheld by an acclaimed jury. Members include Akshat Kumar, Director of WMS Entertainment, who at just 21, co-founded the company, bringing a fresh vision to music events and experiential marketing. Jason Manners, CEO of Rockski EMG, brings over two decades of expertise in organizing large-scale events and concerts across Asia.

Also, on the jury is Mayank Lalpuria, Senior Vice President at The Phoenix Mills, who is adept at orchestrating over 500 events a year, drawing massive crowds to various venues. Mirza Baig, Founder and Global Marketing Leader at Hammerhead Global, is recognized for his strategic marketing prowess that has launched iconic brands into new heights of market success.

Other members include Neel Choksi, co-founder of Creative Witty, Rajat Uppal, CEO of Stage Aaj Tak, Rajdeep Chakraborty, Director of What’s in D Name Live, Rohit Rampal, Founder & CEO of Hitman Group, Siddharth Ganeriwala, Founder and CEO of Aura Integrated Solutions, and Subhashini Balasubramanian, Executive Director of Seventy Event Media Group. Each brings a wealth of experience and a unique perspective to the judging process, ensuring a holistic assessment of the entries.

As the event planning industry continually evolves, the WOW Awards Asia remains a pivotal event for professionals looking to gain recognition for their innovative contributions and networking with peers. The awards aim not only to celebrate achievements but also to set higher benchmarks for creativity and efficiency in the global events market.

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