The Lincoln Lawyer Triumphs in Streaming Wars, Dominating with 2.4 Billion Minutes in Viewership Surge

The latest data from Luminate points to a significant surge in viewership for streaming content, with “The Lincoln Lawyer” Season 3 leading the pack. Over the week of Oct. 18-24, this legal drama series amassed a staggering 2.4 billion minutes watched, marking its first full week of availability. The show’s latest season not only captivated its audience but also revived interest in its previous seasons, demonstrating the enduring popularity of the series.

As streaming platforms continue to release diverse content to capture viewers’ imaginations, “The Lincoln Lawyer” managed to outshine its competition significantly. For example, “Love Is Blind” Season 7, another favorite among streaming audiences, achieved 805.3 million minutes watched during the same period. This unscripted dating series placed second, showcasing a varied mix of reality TV amidst scripted dramas.

Other notable mentions include “Tulsa King” Season 2, which, in its release of the sixth episode on Paramount+, recorded 647.9 million minutes watched, securing third place. Its previous season also continues to perform well, maintaining a presence in the top 10 streaming titles.

In the panorama of series consuming lesser viewership in the same period, titles such as “Monsters: The Lyle and Erik Menendez Story,” “Nobody Wants This,” “Outer Banks” Season 4, and “I Am a Killer” varied between 327.1 million and 443.4 million minutes watched.

On the movie front, streaming platforms also had significant rankings to report. Anna Kendrick’s directorial debut, “Woman of the Hour,” premiered to an impressive 986.2 million minutes watched on Netflix, far outpacing its closest rival, “Brothers” by Amazon Prime Video, which recorded 259.7 million minutes. Other films like “The Shadow Strays,” “Outside,” and “Sweet Bobby: My Catfish Nightmare” garnered attention but with considerably lower viewing figures.

Interestingly, while both high-ranking TV shows and films see a wide array of genres represented, dramatic and true crime stories seem to resonate particularly well with viewers, suggesting a robust appetite for intense, narrative-driven content.

This robust data generation and analysis underscore the intricate viewing patterns and preferences, revealing not just popular titles but hinting at broader trends in viewing habits and content success.

Disclosure: Luminate and Variety are part of the Penske Media Corp., which owns multiple media outlets.

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