Nils Leonard, a renowned figure in the global creative industry and co-founder of Uncommon Creative Studio, has been named the jury president for this year’s Australasian Writers and Art Directors (AWARD) Awards. The appointment positions Leonard at the forefront of one of the most anticipated events in the Asia-Pacific advertising world.
Expressing his excitement about his new role, Leonard remarked on the unique creative caliber exhibited in the region and his eager anticipation to explore groundbreaking work in the upcoming awards.
In addition to his duties as jury president, Leonard will take center stage as the headline speaker at AWARD’s signature creative festival, This Way Up, scheduled for August. Describing the festival as a nurturing ground for innovative opinions and creative talents, Leonard emphasized his enthusiasm about engaging with the creative community in Australia.
Mandie van der Merwe, Chair of AWARD, praised Leonard’s extensive contribution to the creative sector, labeling him a legendary figure in the industry. “Having Nils preside over the juries is a significant advantage for our region; his insights and campaigns have always set a high standard in creative excellence,” van der Merwe said.
This Way Up is touted as a pivotal gathering for creative professionals, offering a platform for the exchange of ideas and showcasing exceptional talent from across the Asia-Pacific region. The event serves not only as a showcase but also as a forum for fostering discussions that propel the industry forward.
The news of Leonard’s involvement has stirred considerable anticipation among professionals and enthusiasts looking forward to innovative and inspiring sessions at both the AWARD Awards and This Way Up festival.
The AWARD Awards, now in their 46th year, continue to celebrate and honor outstanding achievements in writing and art direction, providing a pivotal opportunity for industry recognition and professional advancement.
This strategic engagement of a high-profile personality like Nils Leonard for both the jury presidency and as a headline speaker at the festival underscores AWARD’s commitment to elevating creative standards and nurturing professional growth within the Asia-Pacific creative community.
As the industry awaits the commencement of the festival and the awards, the focus is as much on the exceptional work to be judged as on the influential figures who will lead the discourse at these prestigious gatherings.
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