New York, USA — The New York Festivals AME Awards, now in its 31st year, has announced its Grand Jury for the 2025 competition, celebrating advertising and marketing that has proven effective. The selection includes top strategic leaders from around the globe, evidencing the award’s international prestige and commitment to diversity in the judging process.
Among the jurors are four distinguished professionals from New Zealand. They are Sue Kipling, Executive Strategy Director at YoungShand; Bethany Omeri, Head of Strategy at Special; Amy Pollok, Group Strategy Director at FCB Aotearoa; and Martin Bassot, Group Planning Director and Deputy Head of Planning at Colenso BBDO. These individuals are part of a larger group that brings regional insights into global advertising trends.
The jury, representing over 30 countries from regions including Asia Pacific, Europe, Latin America, the Middle East and Africa, and North America, showcases a broad spectrum of strategic expertise. From Chief Strategy Officers to Creative Chairmen and CEOs, these members are known for their innovative approaches and are tasked with identifying the year’s most impactful and creatively successful campaigns.
This year’s jury is tasked with assessing online entries to ensure a comprehensive and fair vetting process. Their expertise is pivotal in setting the competition’s high standards. The members aim to recognize campaigns that not only display creativity but also demonstrate measurable effectiveness in achieving their strategic goals.
The AME Awards stands out for its focus on measurable results tied to creativity. This focus underlines the importance of not just artistic merit but also the tangible impact of marketing and advertising operations on a business’s success.
Additional noteworthy members of the Asia Pacific contingent include Sandipan Bhattacharyya, Chief Creative Officer and Managing Director at GREY Worldwide India, and Justin Choi, EVP at SOUNDWAVE in South Korea. The diversity and caliber of the Asia Pacific jurors highlight the region’s significant role in shaping global marketing and advertising standards.
The 2025 AME’s process culminates in the creation of the annual AME Report, which pinpoints top-performing agencies and brands internationally, providing valuable insights into industry trends and benchmarks.
For those looking to participate, the final deadline for entry submissions to the 2025 AME Awards is June 15, 2025. Interested parties are encouraged to visit the AME Awards website for further details on competition rules, categories, and entry procedures.
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