Craftsmanship

Cannes Lions Concludes: Matthias Spaetgens Celebrates Craftsmanship and Highlights Looming Industry Trends

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CANNES, France — The final day of the Cannes Lions International Festival of Creativity finds industry leaders enjoying award ceremonies and networking events while reflecting on pivotal moments from the week. Matthias Spaetgens, the chief creative officer at Scholz & Friends and jury president for the Industry Craft category, shares insights gained during the festival about creativity and craftsmanship. Spaetgens has played a key role in evaluating entries for the Industry Craft Lions, awards that honor exceptional artistry and technical skill behind creative campaigns. This year’s Grand Prix in the category was awarded to “Nigrum … Read more

CICLOPE Festival 2024 Recognizes Latin America’s Finest Craftsmanship in Spectacular Awards Show

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Cancer Before Cancer, an impactful campaign by Fundación Peruana de Cáncer, emerged as the recipient of the prestigious Grand Prix at the 2024 CICLOPE Festival in São Paulo, Brazil. This remarkable event, showcasing the very essence of Latin American craftsmanship, celebrated the region’s most talented creative minds. Over two days, industry leaders gathered to exchange ideas, forge connections, and honor outstanding achievements in various craft categories, such as direction, cinematography, production design, editing, VFX, animation, and fashion film. Rebeca and Agosto Music & Sound Craft, in collaboration with advertising agency Fahrenheit DDB, deserve immense recognition … Read more