Helen Pak Takes the Helm as Jury Chair for Cresta Awards 2025: A New Era of Creative Innovation at Disney and Beyond

LONDON, UK – The Cresta Awards has appointed Helen Pak as the Jury Chair for its 2025 awards season, marking a significant step in prioritizing creative innovation within the advertising industry. Pak, who currently serves as Senior Vice President of Creative for Marketing, Design, and Content at Disney, brings a wealth of experience to the role, having impacted diverse fields from theme parks to strategic brand partnerships. At Disney, Pak leads the in-house creative agency, Yellow Shoes, guiding projects that effectively fuse storytelling with business strategy. Her work has resonated with varied audiences across multiple … Read more