Sharjah, United Arab Emirates — The Sharjah Government Media Bureau has unveiled 74 nominees across 23 categories for the 12th Sharjah Government Communication Award (SGCA 2025), following a deliberation by the Supreme Jury Committee. This prestigious event recognizes excellence in governmental and organizational communication.
The award encompasses five key sectors, which include categories for government entities, international organizations, and the private sector. There are also individual awards, partner distinctions, jury selections, and a competition recognizing innovative approaches to smart communication.
This year’s SGCA attracted over 2,600 submissions, with more than 600 entries from 37 countries qualifying after the initial review. Out of these, a total of 170 entries advanced to the evaluation stage conducted by the Supreme Jury.
The Supreme Jury Committee comprises leading figures in media and communication. Headed by Mohammed Jalal Al Raisi, the committee includes Dr. Ali Qasim Jawad Al Lawati, President of the Royal Academy of Management; Dr. Yasar Jarrar, Senior Strategy Adviser; journalist Sami Al Reyami; and several other distinguished professionals from various fields.
Winners of the SGCA will be revealed on September 11, 2025, coinciding with the final day of the 14th International Government Communication Forum, which takes place from September 10 to 11 at the Expo Centre Sharjah. This year’s theme is centered on “Communication for Quality of Life.”
In the category for the Best Integrated Communication System, nominees include the Sharjah Police Headquarters, the Ministry of Human Resources & Social Development from Saudi Arabia, and the General Directorate of Residency & Foreigners Affairs in Dubai.
The Best Innovation in Government Communication category features the Ministry of Media from Saudi Arabia, the Sharjah Electricity, Water & Gas Authority, and Saudi Arabia’s Ministry of Interior.
Additionally, the award recognizes initiatives targeting youth. In the Best Campaigns Positively Impacting Youth Awareness & Practices category, nominees include the Ministry of Human Resources & Social Development and Abu Dhabi Police, alongside YouthNet Global from Bangladesh.
For the Best Communication Strategy Supporting Emerging Projects & Youth, nominees include the International Institute of Tropical Agriculture from Nigeria, the Ministry of Youth & Sport from Azerbaijan, and Sharjah Media City — Shams.
The list further includes nominations for Best Crisis Communication Strategy, featuring the Sharjah Housing Department and the Dubai Civil Defence among others. Categories also highlight communication efforts by both public sector entities like the Statistics Centre of Abu Dhabi and private companies such as Touch from Saudi Arabia.
The awards aim to promote outstanding efforts in social responsibility and cultural identity, with nominations in these areas reflecting a diverse array of initiatives spanning various sectors and regions.
The individual award categories spotlight emerging talents in communication, with nominees for Best Youth Initiative and Best Official Spokesperson, recognizing impactful contributions from individuals such as Ahmed Kassem from Egypt and Omar Al-Qahtani from Saudi Arabia.
This year’s SGCA promises to celebrate innovative communication while fostering collaboration and shared knowledge across borders.
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