Class-Action Lawsuit Accuses Proctor & Gamble of ‘Greenwashing’ Charmin’s Eco-Friendly Claims
SEATTLE — A new class-action lawsuit has been initiated against Proctor & Gamble (P&G), challenging the company’s environmental claims about its popular Charmin toilet paper brand. Filed in the U.S. District Court for the Western District of Washington, the lawsuit accuses P&G of engaging in “greenwashing” practices by falsely marketing Charmin as an environmentally responsible product. The plaintiffs in the case argue that P&G’s “Keep Forests as Forests” and “Protect-Grow-Restore” campaigns misleadingly suggest that the product sources from sustainably managed forests. Contrarily, the lawsuit claims the majority of Charmin’s toilet paper is produced using wood … Read more