Effie

Malaysia’s Top Marketers Converge for the Rigorous 16th Annual Effie Awards: A Battle for Advertising Excellence

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KUALA LUMPUR, MALAYSIA — The 16th edition of the Malaysia Effie Awards is currently in motion, marking another celebrated year where the best in marketing effectiveness are acknowledged. Initially founded in New York in 1968, the Effie Awards have become a symbol of excellence recognized by advertisers and agencies around the world. Known for its challenging criteria, the Effie award holds a reputation for being one of the industry’s most prestigious accolades. “Winning an Effie Award reflects a deep comprehension of market challenges and the ability to transform insights into compelling campaigns that yield successful … Read more

Unveiling the Luminaries: 2024 Effie Awards South Africa Announces Esteemed Grand Jury Panel

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Johannesburg, South Africa – As the marketing and advertising community gears up for one of its most coveted award ceremonies, the organizers of the 2024 Effie Awards South Africa have announced the composition of the Grand Jury, tasked with the responsibility of adjudicating a stellar array of entries. This elite panel comprises a diverse group of industry experts, continuing a tradition of excellence in recognizing outstanding marketing campaigns that have made a tangible impact on consumer behavior and business success. Each year, the Effie Awards garners entries from some of the most creative and strategically … Read more

IAPI Reveals Distinguished Jury for 2024 Effie Awards Ireland, Setting Stage for Celebrating Marketing Excellence

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Dublin, Ireland — The Institute of Advertising Practitioners in Ireland (IAPI) has unveiled the jury panel for the second round of the prestigious Effie Awards Ireland 2024, highlighting a diverse ensemble of industry experts set to judge this year’s competition. The Effie Awards, renowned globally for recognizing excellence in marketing communications, offer a platform for Irish creatives to showcase groundbreaking campaigns. This year’s jury, composed of both local and international marketing professionals, underscores IAPI’s commitment to maintaining high standards of impartiality and expertise in the evaluation process. The panel includes notable figures from various sectors, … Read more

Tom Kinsella of AIB Group Takes the Helm as Jury Chair for 2024 Effie Awards Ireland, Bringing Expertise and Creativity to the Gold Standard of Marketing Effectiveness

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Dublin, Ireland – The Effie Awards, regarded as the global benchmark for marketing effectiveness accolades, have been honoring outstanding creative campaigns for over half a century. These awards celebrate all forms of marketing that contribute to the success of a brand. Today, the Irish Advertising Practitioners Institute (IAPI) is pleased to announce that Tom Kinsella, the managing director of AIB Group’s homes division, will assume the role of Effie Awards Ireland Jury chair for 2024. Kinsella will replace Damian Devaney, who provided invaluable guidance and support during the establishment of Effie Awards Ireland and chaired … Read more