Marketing

Former Marketing Director Settles for Reduced $1.2 Million Verdict After Bonus Dispute Trials

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A former marketing director at Santé Ventures, after enduring two trials over her lawsuit for unpaid bonus payments, opted to accept a reduced jury verdict of $1.2 million rather than face a third trial. The decision came in response to a ruling by Judge Lewis J. Liman who presented her with the option to either accept the cutback or proceed with another trial specifically concerning damages. The legal battle centered around the marketing director’s claim for two separate bonuses totaling $1.5 million, which she alleged were promised but not delivered by her employer. According to … Read more

Former Marketing Director Agrees to $1.2 Million Settlement After Bonus Dispute Trials

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A former marketing director at Santé Ventures, a private equity firm, recently chose to accept a significant reduction to a $1.4 million jury verdict awarded to her, in a legal battle spanning multiple trials. This decision came into play after a federal judge presented an option to either accept the lowered sum or face a third trial. The adjustment, which was filed on November 4, is a pivotal development in a series of legal proceedings concerning unpaid bonus claims. The dispute traces back to allegations that Santé Ventures failed to pay two separate bonuses totaling … Read more

Budweiser’s Marketing Guru, Matt Che, to Chair Jury at WARC Awards Asia-Pacific 2025

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Bangkok, Thailand — The WARC Awards Asia-Pacific 2025 have announced the esteemed panel that will evaluate this year’s contenders, with Matt Che from Budweiser as the jury chair. The awards continue to recognize outstanding achievements in marketing within the Asia-Pacific region, highlighting innovative strategies and creative executions that have significantly impacted brands and consumers. Under the leadership of Che, Budweiser’s Chief Marketing Officer in Asia Pacific, the jury will comprise a diverse group of industry experts, each bringing unique perspectives and experience to the table. This selection underscores the competition’s commitment to a rigorous and … Read more

Marketing Excellence on the Horizon: WARC Unveils Star-Studded Jury for the Asia-Pacific Awards 2025

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London, UK — The esteemed WARC, recognized globally for its insights into marketing effectiveness, has announced its jury for the anticipated WARC Awards for Asia-Pacific 2025, held in collaboration with LIONS. This distinguished event celebrates superior strategic marketing initiatives across the region that have significantly contributed to business growth. The awards will feature a panel of top-tier industry professionals, representing a broad spectrum of both global and local brands including Budweiser, Kraft Heinz, Mars Wrigley, and Suntory PepsiCo, along with major agencies such as Dentsu, Leo Burnett, and Ogilvy. These experts hail from various corners … Read more