NIL

Specialists Forecast the Future of NIL Legislation: Insights and Implications

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As the landscape of college athletics continues to evolve, a significant development stands poised to reshape the industry: Name, Image, and Likeness (NIL) laws. These regulations allow collegiate athletes to profit from their personal brand, a stark departure from longstanding NCAA rules barring student-athletes from earning income related to their athletic prowess. The momentum for NIL regulation gained traction after California passed the Fair Pay to Play Act in 2019, permitting college athletes to sign endorsement deals and hire agents starting in 2023. This groundbreaking shift triggered a domino effect with multiple states enacting similar … Read more

NCAA Reaches Settlement in Multi-State NIL Lawsuit, Clearing Path for College Athletes to Profit from Personal Branding

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Nashville, Tenn. — A significant legal dispute concerning the rights of college athletes to profit from their own persona has reached a resolution. On Friday, the NCAA agreed to settle a lawsuit instigated by multiple states, including Tennessee, regarding its previous restrictions on athletes’ ability to monetize their name, image, and likeness (NIL). The essence of NIL arrangements is that they permit collegiate athletes to earn compensation through endorsements, appearances, and social media activities directly related to their personal brand. This shift signifies a departure from long-standing NCAA rules that strictly prohibited athletes from receiving … Read more

Tennessee’s Legal Battle with NCAA Heats Up as Court Considers Injunction on NIL Rules

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NASHVILLE, Tenn. – The University of Tennessee (UT) could see the most serious charges dropped by the NCAA if a federal judge grants a preliminary injunction on February 13 to freeze the association’s name, image, and likeness (NIL) rules. Even if the injunction is denied, UT would still have legal grounds to challenge the NCAA penalties related to NIL, according to Tennessee Attorney General Jonathan Skrmetti. He stated that the judge’s recent opinion, which denied a temporary restraining order, strengthened UT’s position against potential NCAA sanctions. Skrmetti argued that an injunction would weaken the NCAA’s … Read more